MRI® Certified CMOs

Marketing leadership responsible for facilitating MRI® best practices within an organization.


The Source for Truth in MarCom.™.

Experts in Implementing Market Ready Index®

Our Scope

Market Ready Index® Certified CMOs lead organizations in utilizing a disruptive marketing technology platform focused on optimizing performance across all channels of communications.

Our Service

MRI® Certified CMOs are experts in Marketing leaders, active in their role, and trained on the discipline, system, reporting, and monitoring.

ABOUT MRI® CERTIFIED CMOs

Market Ready Index® Certified CMOs


Market Ready Index® Certified Chief Marketing Officers facilitate the optimization of their Integrated Marketing Communications.

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Kevin Popović
MRI® Certified CMO

Expert in Integrated Marketing Communications, Founder of Market Ready Index®

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Gary Napotnik
MRI® Certified CMO

Expert in Demand Generation, Marketing Strategy, Advertising, Digital Marketing

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Miro Copic
MRI® Certified CMO

Expert in Sales Training, Lead Generation, Customer Retention and Referral Generation.

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Juha Herranen
MRI® Certified CMO

Strategic leader, Marketing, Advertising, and Business Development Expert.

Market Ready Index® Certified

Market Ready Index® certification requires the successful completion of training courses specifically designed for Chief Marketing Officers. These courses provide a foundation for success and a blueprint for organizations adopting the discipline.

REVIEW TRAINING

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Understanding Market Ready Index® Certified


Market Ready Index® Certified CMOs present a substantial differential advantage to the leadership and organizations they support.

  1. 1
    Multi-Disciplined

    An expert-level understanding of Integrated Marketing Communications.

  2. 2
    Data-Driven

    Leverages Sender Analytics to optimize MarCom performance and increase ROI.

  3. 3
    Technology-Enabled

    Facilitates cross-functional collaboration to align and execute against objectives.


Get Market Ready Index® Certified
Learn how to implement MRI within your organization.

GET CERRTIFIED